Arcadis Consulting Middle East Limited
Responsibilities • 1. Content Development (80%) • · Create engaging content for websites, landing pages, email campaigns, social media, video scripts, and other digital platforms. • · Develop creative ideas and storytelling concepts to enhance brand presence and support campaign objectives. • · Collaborate with Marketing, Campaigns, SEO, and Research teams to understand audience insights and personas, campaign / product details, and market positioning. • · Optimize copy for search engines (SEO) to improve reach and visibility. • · Review and refine digital content based on stakeholder feedback and performance metrics. • 2. Process Management (10%) • · Identify process bottlenecks and recommend solutions to improve workflow efficiency. • · Maintain and update content style guidelines and the team’s knowledge database. • 3. Administrative Duties (10%) • · Keep project trackers, content calendars, and reporting tools accurate and up to date. • · Contribute to internal engagement initiatives and knowledge-sharing sessions. • · Provide administrative support for marketing and content-related activities as needed. Qualifications • , skills & experience: • · Bachelor’s degree in English, journalism, communications, marketing, or related field preferred • · Minimum 6 years of experience in digital content writing, preferably in an agency, marketing, or professional services environment. • · Strong understanding of digital marketing, SEO, and audience engagement strategies. • · Exceptional writing, editing, and proofreading skills with the ability to adapt tone and style. • · Excellent stakeholder management skills, including strong coordination, organization, and communication abilities. • · Proficiency in Microsoft Office Suite, with working knowledge of SEO tools, website content creation, and managing content across major social media channels
Arcadis Consulting Middle East Limited
