Nectar Life
Position: Growth & Retention Manager — Amazon, Paid Social, Email/SMS (AI-Augmented) Location: Remote (Philippines, Colombia, or Mexico preferred) Type: Full-time, long-term Reports to: Founder/CEO, with a dotted line to the Digital Operations Manager for all retention and paid channel execution. Close day-to-day coordination with the Digital Operations Manager, who owns e-commerce and social media strategy, the campaign calendar, segmentation, and final approval on all email/SMS sends. Company: Nectar Life, a vertically integrated handmade bath & body brand, manufactured in Las Vegas, sold via six Strip retail locations, DTC (Shopify/Amazon), and international distribution (UAE, Singapore, Korea). About The Role We're consolidating Amazon marketplace management, product content, and inventory planning into a single high-leverage role, built around working with Claude (Anthropic's AI) as your primary tool, not as an occasional assist. This is not a "do the tasks manually" job. It's a role for someone who thinks in workflows, prompts, and systems, and uses AI to do the work of what currently takes multiple freelancers and two marketing agencies. You'll be replacing outside vendors: a freelance Amazon specialist and two agencies. You are not replacing or overseeing any internal team members. You'll work in close coordination with our Digital Operations Manager, who sets e-commerce and social strategy; creative direction is set by our Creative Lead. Your job is execution and performance: turning that direction into running campaigns, optimized listings, and measurable results, with AI as your primary lever for doing it at speed. Scope is staged: your first 90 days focus on Amazon and paid social. Email/SMS execution transitions to you after that, inside our existing campaign approval workflow. We are specifically looking for candidates with real, hands-on experience in paid media (Facebook/Instagram) and email/SMS marketing in Klaviyo. This isn't a role to learn these skills on the job. You should already know how to run efficient paid social campaigns and build and manage Klaviyo flows before you apply. What You'll Own Paid Social & Retention Marketing Plan and run paid media across Facebook, Instagram, Google, YouTube, and TikTok on lean/low budgets. Efficiency and ROAS matter more than spend volume. Execute email and SMS marketing: build and maintain flows (welcome, abandoned cart, post-purchase, win-back) and own deliverability. The campaign calendar, segmentation strategy, and send decisions are owned by the Digital Operations Manager; you execute within them. Provide ongoing AOV/LTV analysis and recommendations: how to grow order value and retention, not just acquisition. Diagnose and fix underperformance proactively, flagging findings to the Digital Operations Manager before changing any live flow or campaign. We've had real issues with broken automations and deliverability running well below target, and this role exists specifically to catch and prevent that going forward. Report on email/SMS revenue attribution and paid social ROAS daily/weekly alongside Amazon metrics. Creative Production Produce and iterate on ad creative at volume: video content, ad copy variants, and imagery for paid social and email/SMS, using AI-assisted production and editing workflows. Curate and adapt existing brand photo/video assets for different channels and formats. Maintain a consistent brand voice, messaging, and visual identity across all paid and retention channels, following the brand guidelines and creative direction provided by our Creative Lead. Amazon & Marketplace Performance Manage and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands) with a direct mandate to improve profitability, not just sales volume. Build and maintain product listings, A+ Content, and new product pages using brand guidelines and product data. Monitor inventory levels across Amazon and Shopify (retail + DTC), and flag reorder needs before stockouts or overstock occur. Analyze margin, ACOS/TACOS, and unit economics weekly; recommend pricing, bid, and catalog changes. Systems & Reporting Work inside our existing AI/automation stack (Claude, n8n, Google Sheets/Looker Studio) rather than building parallel manual processes. Deliver daily performance snapshots and a weekly performance brief to the Digital Operations Manager and CEO: what changed, why, what you're doing about it. Follow the existing campaign approval chain: copy review, then Digital Operations Manager sign-off, before anything is scheduled or sent. No campaign goes live without sign-off. Maintain a steady creative pipeline (ad variants, email/SMS assets) so campaigns aren't bottlenecked waiting on content. Identify where AI workflows can replace manual or agency work, and propose/build them. What You Need Demonstrated fluency with Claude or similar AI tools, not "I've used ChatGPT a few times." We will ask you to show us actual workflows, prompts, or automations you've built. Required: proven experience running paid media campaigns across Facebook/Instagram and at least one of Google, YouTube, or TikTok. You should be able to speak fluently to budgets, targeting, and ROAS from real campaigns you've managed. Required: proven hands-on experience with Klaviyo, including building flows, segmentation, and improving deliverability. Klaviyo is our email/SMS platform; experience with a comparable ESP alone is not sufficient. Comfort producing or directing ad creative (video and static) at volume, ideally using AI-assisted tools to speed up production. 2+ years hands-on Amazon Seller Central experience (PPC management required; catalog/listing experience strongly preferred). Comfort with inventory/ops thinking: you understand reorder points, sell-through, and margin, not just marketing metrics. Strong written English; you'll be drafting content and communicating directly with a U.S. team. Self-directed: you'll be replacing agencies and freelancers, which means you own outcomes, not just tasks. Based in the Philippines, Colombia, or Mexico strongly preferred (timezone and market-familiarity reasons); open to other locations for an exceptional candidate. Nice to Have Experience with Shopify Plus or QuickBooks Background in beauty/personal care/CPG e-commerce Prior experience being hired specifically to replace or outperform an agency Compensation & Structure [Insert: monthly rate range, e.g., $1,200–$2,500/month depending on experience; adjust to your target market] Full-time, long-term relationship: this is not a project-based contract Paid trial period / test project before full commitment (a real Amazon listing optimization + a real PPC audit as the test), reviewed jointly by the CEO and the Digital Operations Manager How To Apply Send: (1) your resume, (2) a short written example of an AI workflow or prompt you've built for a real task, (3) a 2-3 sentence take on what you'd change first if you saw an email flow with a broken discount code or deliverability sitting well below industry benchmarks, and (4) one example of a low-budget Meta/IG campaign you've run and how you judged it was working.
Nectar Life