Wingman Group PTY LTD
The Digital Marketing & Experience Coordinator supports the delivery and day-to-day operation of the company's marketing ecosystem across digital marketing, CRM and automation, marketing operations, content, design, digital experience and sales enablement. Key Duties & Essential Functions 1. Digital Marketing & Campaign Execution Assist with marketing campaigns across email, web, social, digital advertising and other relevant channels. Build and update campaign assets, landing pages, forms and supporting digital content. Support property, agent, brand and corporate campaigns from briefing through to delivery. Ensure activity is accurate, on brand and delivered within agreed timelines. 2. CRM, Email Marketing & Marketing Automation Support day-to-day use and maintenance of CRM and marketing automation platforms. Build, test and deploy email campaigns, automated journeys and nurture communications. Assist with segmentation, personalisation, database management, forms, triggers, workflows and tags. Test customer journeys and automated communications. Monitor key performance indicators and assist with optimisation. 3. Marketing Operations Keep templates, campaign materials, presentations, guidelines and supporting documents current and accessible. Maintain marketing databases, trackers, internal libraries and operational documentation. Identify outdated, duplicated or incorrect resources and coordinate updates or replacement. Maintain strong system and asset hygiene across marketing platforms and shared resources. 4. Sales Enablement & Internal Marketing Platforms Support ongoing maintenance of company’s sales enablement and internal marketing platforms. Keep approved marketing assets, templates, guidelines, presentations and resources current, accurate and accessible. Upload, organise and maintain platform content and resources. Identify outdated, missing or incorrect content and coordinate updates with the appropriate owner. Support QA, user testing and ongoing usability improvements. Assist with rollout of new resources, modules, tools and functionality. Support internal teams with access to and use of approved marketing resources. Provide feedback on sales enablement workflows, information architecture and user experience. 5. Content Management & Copywriting Assist with creation, editing and maintenance of marketing content across digital and print channels. Draft and adapt copy for email, websites, landing pages, social media, property marketing, presentations, internal communications and other marketing materials. Repurpose approved content across channels, audiences and formats. Maintain content within websites, sales enablement platforms, marketing systems and digital channels. Ensure published content is accurate, current, appropriately formatted and aligned with company’s tone of voice and brand standards. Proofread and complete QA across marketing communications. Support content calendars, campaign schedules and publishing workflows where required. 6. UI/UX & Digital Experience Assist with improvements across websites, internal platforms, landing pages and other digital products. Support wireframes, layouts, interface concepts and prototypes. Apply established brand and design systems across digital interfaces. Assist with user testing, QA and identification of usability issues. Support improvements to navigation, information hierarchy, accessibility and user journeys. Work with the Head of Marketing & Technology and relevant developers or suppliers to translate requirements into practical digital experiences. Support the ongoing evolution of digital platforms as user needs, technology and business requirements change. 7. Design Execution & Brand Alignment Produce day-to-day creative assets in line with company’s established brand direction, identity and guidelines. Support execution of creative concepts and campaign direction. Create and adapt design assets across digital and print channels. Apply established templates and design systems consistently. Assist with maintaining brand consistency across offices, agents and marketing communications. Prepare artwork and assets to required technical specifications. Complete revisions and production changes accurately and efficiently. 8. Campaign & Marketing Design Design and adapt property marketing, agent assets, presentations, brochures, social content, digital advertising and corporate campaigns. Produce digital assets for email, websites, landing pages, automation workflows and social channels. Resize, adapt and repurpose creative across platforms and formats. Assist with presentations, reports, proposals and internal marketing communications. Work within established templates and systems while identifying opportunities to improve usability and production efficiency. 9. Property Marketing & Agent Support Assist with property marketing materials, proposals, advertising assets and campaign templates. Create and maintain agent marketing assets, templates and personal marketing resources. Support agents and regional teams with brand-aligned campaign requirements. Assist Agent Services with scalable templates and marketing resources. Support improvements to property and agent marketing workflows. Ensure supplied information, imagery and assets are accurately reflected in finished materials. 10. AI-Assisted Marketing & Creative Workflows Use approved AI tools as part of day-to-day marketing, content, design, research and production workflows. Use AI to assist with content development, campaign variations, creative production, research, data organisation, workflow documentation and QA. Help develop repeatable AI-enabled workflows that improve marketing efficiency and output. Explore appropriate emerging tools and capabilities under direction. Support integration of AI into marketing, CRM, automation, content, operations and digital experience workflows where appropriate. Apply human review, judgement and quality control before use. Ensure responsible use in line with privacy, brand, copyright, confidentiality and data-security requirements. Document useful AI processes and workflows so they can be safely and consistently repeated. 11. Digital Content & Asset Management Maintain digital asset and content libraries, including naming, tagging, organisation, categorisation and version control. Upload and maintain approved brand assets, imagery, templates and campaign materials. Maintain reusable templates, digital design systems and marketing resources. Organise assets appropriately by region, campaign, property, agent, channel or intended use where required. Maintain approval status and help ensure teams are using current approved versions. Identify outdated or incorrect assets and coordinate removal or replacement. Document guidelines and instructions for resources and templates. Check technical specifications, usage rights and quality standards before publication. 12. Marketing Technology & Workflow Support Assist with administration and ongoing improvement of marketing platforms and digital tools. Support testing of integrations and workflows between CRM, automation, websites, internal platforms, forms and other systems. Identify repetitive manual processes that could be simplified or automated. Document marketing systems, processes and workflows. Support troubleshooting and testing before escalation to suppliers or developers. Assist with platform migrations, upgrades and changes where required. Keep up to date with relevant developments across marketing technology, CRM, automation, AI and digital experience. 13. Brand Compliance & Quality Control Follow established company brand standards across marketing, content and design output. Conduct QA across creative assets, campaigns, emails, content and digital experiences before release. Check copy, imagery, links, formatting, data and personalisation for accuracy. Flag inconsistencies, technical issues or quality concerns to the Head of Marketing & Technology. Assist with checking externally produced work against supplied guidelines. Skills & Experience Approximately 1–3 years’ experience in digital marketing, marketing coordination, graphic design, content or a related role. Foundational graphic and digital design skills with a strong eye for layout, typography and visual consistency. Strong written communication skills with the ability to draft and edit clear marketing copy. Experience with or interest in CRM, email marketing and marketing automation. Understanding of marketing operations, asset management and organised digital workflows. Interest in UI/UX and intuitive digital experiences. Technical Requirements: Equipment is self-provided Computer: RAM: 8GB HDDISDD: 512 GB PU/Processor: Intel Core i5 or AMD Ryzen 5 (12th generation or newest) Operating System: Windows 11 Home or Pro Power Backup: Power station, Powerbank, UPS, and etc. Extra Display: Secondary/External Monitor Audio & Video: Noise-Cancelling Headset + Web Cam Internet Speed: 40-50 Mbps minimum bandwidth speed for both Download and Uploads. Contractor Perks & Rewards: 20 Paid Time Off Referral Bonus - 70 AUD per successful referral to the Wingman platform (paid at 1st month mark with a client contract) Annual Trip - connect with the broader Wingman community in person Dedicated Support Contact (CSM) - someone to help you succeed and stay connected Access to a Network \= collaborate with follow contractors and onshore specialists Opportunities to Upskill - optional sessions, peer learning, and developmental pathways More Work, More Opportunity - potential for additional contracts, Statements of Work, or expanded workloads High-Impact Projects - work alongside top-tier Australian partners on meaningful assignments Flexibility First - deliver your work in your way, with full autonomy on how you achieve outcomes Advisory Support - HR, Tax, and setup guidance available to make contracting seamless 100% Work-From-Home Contracts - all engagements designed for remote delivery Pre-engagement requirements for Independent Contractors: BiR as you are a contractor (Required to submit any contributions required by the government.) NBI or Police Clearance Any Government-issued 10 Note: If you think you have the skills and experience we are looking for but are short on technical requirements, don’t hesitate to reach out to us to discuss the matter. Benefits Company events Paid training Work from home Application Question(s): Can you walk me through a digital marketing campaign you have worked on from briefing to execution? What was your specific role, and what tools did you use? This role involves both design and marketing. How do you make sure that the creative assets you produce are visually consistent with a brand while still being effective for the intended audience? How have you used AI tools in your marketing, content, design, or productivity workflows? Can you give an example of how AI improved your output while you still maintained quality control? Do you have UI/UX & Digital Experience? Can you start as soon as possible? If not, how long is your notice period? How much is your expected monthly rate in PH peso? Work Location: Remote
Wingman Group PTY LTD
