Trojans Well Entertainment Corporation
SUMMARY The Digital Campaign Specialist will create online advertising campaigns driven by data and executed strategically. The ideal candidate will have proven experience in paid ads, digital marketing, and search engine optimization. He/She is analytical in running and scaling paid campaigns based on metrics and targets. DETAILED ACCOUNTABILITIES Strategizing and implementing digital marketing campaigns to drive clicks, sign-ups, and conversions. Creates, manages and optimizes accounts on Facebook and Google. Runs and monitors paid search and paid social campaigns and is in charge of analytics tools. Uses tools to research and determine how potential customers search for products, services, apps, and websites. Writes best-in-class ad copy to achieve high click-through rates and conversion rates. Tests and optimizes using multiple methods to achieve the lowest possible acquisition cost. Identifies high search volume content ideas relevant to the target audience. Writes and maintains content for onsite and backlink SEO efforts as needed. Day-to-day execution of organic search engine campaigns including keyword research, competitive research, content optimization, outreach strategy, and industry trends. REQUIRED SKILLS/EXPERIENCE Organized, self-motivated, creative, and a team player. Has keen attention to details, is deadline-oriented, and can work under pressure and with minimal supervision. With experience in account management, auditing, and implementation of tactics for reducing acquisition costs and optimizing conversions. Strong communication skills. Minimum 1 year of paid online advertising experience. Bachelor’s degree. NICE TO HAVE Knowledge of HTML, CMS, and e-commerce platforms. Experience working for an entertainment or gaming website or B2C industry. Pay: Php25,000\.00 - Php35,000\.00 per month Benefits: Additional leave Company Christmas gift Company events Health insurance Opportunities for promotion Promotion to permanent employee Work from home Work Location: Remote
Trojans Well Entertainment Corporation
