Atticus Advisory Solutions, Inc.
Key Responsibilities 1. Multi-Company Outbound Campaign Execution ● Campaign Creation and Activation: Set up, launch, and manage multi-channel outbound sequences tailored to the unique business models of our two sister companies (focusing on outsourcing and NetSuite consulting). ● Campaign Enrollment Management: Oversee the day-to-day enrollment of prospects into active campaigns, ensuring pacing and volume targets are met for both organizations. ● LinkedIn Campaign Management: Manage LinkedIn touchpoints (such as connection requests or profile views) integrated directly within our hard-coded outreach platform. 2. Lead Gen & Data Strategy ● Lead Generation: Source and build high-quality prospect lists aligned with target accounts and ICPs for both companies. ● Lead Enrichment: Use tools like Apollo.io to enrich prospect profiles with accurate contact details and segmentation attributes. ● Signal Identification: Monitor and identify key triggers, buying signals, and intent data to select the most relevant prospects for targeted outbound campaigns. 3. Reporting, Monitoring & Performance Tracking ● Campaign Monitoring: Actively monitor ongoing outbound campaigns to ensure they are running smoothly, addressing delivery drops or sequence issues promptly. ● Performance Tracking & Dashboards: Track and analyze key metrics (delivery rates, open rates, reply rates, and positive response rates) separately for both sister companies. ● Dashboard Creation: Build, update, and maintain structured performance dashboards using tools such as Notion AI, Google Sheets, or other reporting platforms to provide visibility to stakeholders. 4. Technical Support & Collaboration ● Ad-Hoc Technical Support: Assist the GTM Engineer with ad-hoc technical tasks, minor system troubleshooting, CRM data cleanups, or tool configuration adjustments as requested. Requirements & Qualifications Experience & Domain Knowledge ● Professional Experience: 2–4 years of experience in B2B outbound operations, lead generation, or sales development. ● Industry Context: ○ Deep understanding of the outsourcing/BPO business model. ○ Familiarity or experience with NetSuite consulting services or enterprise ERP ecosystems is highly preferred. ● Multi-Brand Management: Experience managing marketing or outbound operations for more than one brand or business line simultaneously is a strong asset. Technical Tooling & AI ● AI Literacy: Hands-on experience using AI tools (e.g., ChatGPT, Claude, Notion AI) to assist with task efficiency, data sorting, or drafting outreach variations. ● Databases & Enrichment: Proficiency with B2B databases and enrichment tools (Apollo.io or similar). ● Outreach Platforms: Experience with multi-channel outreach platforms (e.g., Outreach, Salesloft, Instantly, or Smartlead) and managing integrated LinkedIn campaign steps. ● Documentation & Reporting: Experience building and organizing dashboards in Notion AI or Google Sheets. ● CRM: Expertise with HubSpot (non-negotiable). Skills ● Attention to detail regarding data quality and email deliverability. ● Ability to follow established data governance processes across multiple workspaces. ● Analytical approach to interpreting campaign reports. ● Willingness to learn and assist with basic technical and data tasks delegated by the GTM Engineer.
Atticus Advisory Solutions, Inc.