GrowthAssistant
Who We Are GrowthAssistant connects top marketing and operations talent with fast-growing companies that depend on great execution to scale. Founded in 2021 and named by Forbes as one of the best startups to work at, we’re a permanently remote team that runs on integrity, proactive candor, and a bias toward action — and we prioritize the human experience in everything we do. We hire for skill and for heart, and we invest in our people for the long haul. The Opportunity We’re hiring a Product & Lifecycle Marketing Specialist to join a fast-growing AI-native B2B SaaS platform serving multi-location and franchise businesses — owning the creation and distribution of marketing collateral, email campaigns, AI-assisted sequences, case studies, and social content across the full GTM motion. You’ll turn customer wins, pilot results, and product messaging into polished assets that fuel outbound sales, lifecycle marketing, LinkedIn, and beyond; this role is built for a strong B2B marketing generalist who can write compelling copy from scratch, use AI to move faster without sacrificing quality, and build a more consistent, scalable marketing engine from the ground up. What Your Day-to-Day Will Look Like Collateral & Asset Creation: Create and update customer case studies, sales collateral, and product marketing assets — turning pilot results, prototypes, and customer wins into polished slides, one-pagers, email assets, and outbound collateral. Email & Lifecycle Campaigns: Draft, build, and distribute email campaigns, nurture flows, and AI-assisted outbound sequences for prospects, franchise brands, and location-level audiences — managing deployment across email, LinkedIn, website, and other relevant channels. Content Repurposing: Repurpose webinars, founder insights, case studies, and sales materials into LinkedIn posts, short-form scripts, carousels, and lightweight content assets; support personal brand content for company leadership on LinkedIn. Event & Campaign Support: Help prepare pre- and post-event content, conference follow-up emails, and audience-specific campaigns; coordinate with internal designers or contractors when more polished creative or video production is needed. Content Library Management: Maintain an organized library of approved messaging, case studies, collateral, and reusable content blocks to support the broader GTM team. AI-Powered Production: Leverage AI tools — including Claude, N8N, HubSpot automation, and similar platforms — to increase speed and quality of content drafting, summarization, repurposing, and sequence creation; build if-this-then-that automation routines and personalization workflows across channels. What You Bring B2B Marketing Experience: 2–3+ years in lifecycle marketing, email marketing, content marketing, product marketing support, or B2B marketing — with a track record of turning raw inputs into polished, usable collateral. Strong Writing & Copy Skills: Ability to write clear, polished marketing copy from scratch — using AI as a research, brainstorming, or editing tool rather than a replacement for original thinking — with high standards for accuracy, grammar, spelling, and brand voice. Email & Automation Proficiency: Experience building email campaigns, nurture sequences, and outbound campaign assets; comfortable working in HubSpot or similar marketing automation and CRM platforms. AI Tool Fluency: Demonstrated comfort using AI tools (Claude, ChatGPT, Canva AI, or similar) for content creation, sequencing, research, and repurposing — with genuine proficiency that accelerates output rather than just surface-level familiarity. Design & Organizational Skills: Basic design ability in Canva, PowerPoint, or Google Slides; strong attention to detail and the organizational skills to manage a library of content assets across multiple channels and campaigns. Bonus Points if: You have experience with B2B SaaS, franchise, home services, or multi-location business models. You have experience creating LinkedIn content for founders or executives. You have experience with case studies, sales decks, product one-pagers, or customer proof assets. You have basic video scriptwriting or AI-assisted video and content creation experience. You have experience supporting ABM campaigns or sales-led marketing motions. What We Offer At GrowthAssistant, you aren’t just joining a company; you’re joining a movement to redefine how the world’s best brands scale. We believe that the right talent, placed in the right role, changes everything — and that starts with how we take care of you. We support your life inside and outside of work with a comprehensive benefits package: Fully Remote: 100% Remote work environment, never fight traffic again Health Coverage: HMO or Healthcare Stipend (depending on location) after 90 days of service Time to Recharge: 7 Paid Holidays and up to 6 PTO days per year Family First: Parental leave after 1 year of service We offer additional incentives for go-getters and proven performers! $25 monthly perfect attendance bonus Performance bonus Anniversary bonus ($100 at 1 year; $200 at 2 years) Earn a $300 referral bonus for each candidate you refer who is successfully hired, and $500 when you help us identify and close a new opportunity with your client Your Application Roadmap You’ve applied, now let’s get to work. Here’s the play-by-play: Step 1 Resume Screening: Our hiring team reviews your experience to see how your unique skills align with our high-growth roles. Step 2 Recruiter Interview: If we believe we have a great client match, we’ll reach out to schedule a human-to-human chat to discuss your career goals, experience, and what makes you tick. Step 3 Online Assessment: This is your chance to shine! You’ll complete a role-specific test, a personality assessment, and your official GA Profile Form so we can represent you. Step 4 Match Interview: You’ll meet with one of our Senior Leaders for a deep-dive validation to ensure we’re matching you with the right opportunity. This is your moment to bring your A-game and really shine — it’s the final step for many of our roles! Depending on the client, there are sometimes 2 additional steps: Step 5 15-min Prep Call: We’ve got your back. Before the final round, your Recruiter will hop on a quick call to coach you, share insider tips, and ensure you’re 100% ready. Step 6 Client Interview: You’ll meet the client to discuss how you’ll help them scale and succeed. Bring your metrics and be on your A-game — this is your last chance to make a great first impression! Join our 100% remote global team today, and grow with GrowthAssistant! GrowthAssistant is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.
GrowthAssistant
