RemoteHirely
Key Responsibilities • Create, manage, and optimize campaigns across Google Ads, Meta Ads, and TikTok Ads. • Develop audience targeting strategies for individuals, sole traders, SMEs, and business owners. • Implement lead generation and remarketing campaigns. • Monitor campaign performance and budget allocation. • Conduct A/B testing of creatives, audiences, and landing pages. • Set up and manage tracking using Google Analytics, Google Tag Manager, Meta Pixel, and conversion tracking tools. • Produce regular performance reports and recommendations. • Work closely with the creative team to improve ad performance. Requirements • 3–5 years of experience managing paid advertising campaigns. • Strong understanding of Google Search, Display, Performance Max, Meta, and TikTok advertising. • Experience with lead generation campaigns. • Strong analytical and optimization skills. Preferred Qualifications • Experience in accounting, financial services, legal, or professional services. • Knowledge of Australian consumer and business markets. • Cost per Lead (CPL) • Conversion Rate • Return on Ad Spend (ROAS) • Qualified Appointment Bookings
RemoteHirely
