Lifestrong Marketing Inc.
Ensure effective implementation of Brand Strategies and Campaigns who is customer focused, results-driven and thrives in managing complexity through strategic collaboration with different stakeholders TEAM MANAGEMENT Weekly team alignment and daily checking of team work plans. Identify and aligns with the Brand team what products to highlight in social media assets Check and provide revisions to improve artworks and make sure they are within specification BRAND STRATEGY Develop strategies and drive category plans to enhance market relevance and improve market share Create demand through innovative product launches and drive commercial strategies Generate key insights based on a thorough understanding of market trends, competition and shopping behavior Achieve financial KPIs including sales, margin and compliance with regulatory affairs SALES & OPERATIONS Achieves Sales Target and develop campaign to hit their targets Create and update Estimated Date of Execution monthly Coordination with interfacing departments Address product concern from customer and account BRAND MARKETING EXECUTION Track and monitor the execution of marketing promotions, ensuring compliance with agreed-upon strategies and objectives. CATEGORY, PRODUCT AND INVENTORY MANAGEMENT Manage the full portfolio of the brand including its own P&L, create sales bridge / plan and increase O+O business Monitor product movement and implement marketing programs during the 3-month incubation period Identifying products to highlight in our marketing plan taking into consideration slow moving items, upcoming items, new items and near expiry
Lifestrong Marketing Inc.
