W 9 Global Microsolutions Inc.
Job Description The B2B Digital Marketing Specialist runs targeted campaigns that create and nurture sales opportunities for Warp9. Working with the Marketing Manager and Sales, the specialist uses email, LinkedIn, landing pages, content, and HubSpot to reach suitable companies, qualify campaign-generated leads, and measure results. Job Responsibilities: Execute B2B digital marketing and target-account campaigns with the Marketing Manager. Research target companies, industries, decision-makers, and potential client needs. Build and launch email, LinkedIn, landing-page, content, and approved paid campaigns. Create audience segments, forms, workflows, and lead-nurturing sequences in HubSpot. Review leads against agreed qualification criteria and coordinate qualified-lead handoff to Sales. Maintain accurate contact, account, campaign, and lead information in HubSpot. Track campaign engagement, conversions, qualified leads, and pipeline contribution. Recommend improvements based on campaign data and Sales feedback. Coordinate campaign materials with the Marketing Manager, Graphic Artist, Sales, and relevant service experts. Qualifications At least three years of hands-on experience in B2B digital marketing, demand generation, email marketing, marketing automation, or a related field. Experience marketing B2B professional services, legal services, technology or SaaS solutions, outsourcing/BPO services, or other complex business services is preferred. Demonstrated experience launching and measuring B2B lead-generation campaigns. Hands-on experience with HubSpot or a comparable CRM and marketing-automation platform; HubSpot experience is preferred. Experience with email campaigns, audience segmentation, landing pages, lead nurturing, and campaign reporting. Understanding of B2B sales funnels, lead qualification, and marketing-to-Sales handoff. Strong written English, research, organization, and data-analysis skills. Experience supporting US or international B2B markets is preferred. Experience with target-account or account-based marketing campaigns is an advantage. Key Performance Measures: Qualified leads generated Sales acceptance and disposition of leads Campaign and landing-page conversion rates Target-account engagement Campaign delivery against schedule Accuracy of HubSpot records and reporting Discovery meetings and pipeline influenced, measured jointly with Sales Pay: Php45,000.00 - Php65,000.00 per month Benefits Company events Work from home Education: Bachelor's (Required) Experience: B2B Digital Marketing: 3 years (Required) Demand Generation: 3 years (Required) Nurturing Leads: 3 years (Required) US B2B Markets: 3 years (Required) Work Location: Remote
W 9 Global Microsolutions Inc.