Rocket Station
Key Responsibilities Primary responsibilities 1. SEO & Website Management Execute on-page SEO initiatives, including keyword research, metadata optimization, and content improvements. Monitor website performance using Google Search Console, GA4, and Google Tag Manager to identify traffic trends and technical issues. Resolve SEO issues such as indexing errors, broken links, and crawl issues to maintain search visibility. Coordinate website updates and maintain accurate business directory listings across online platforms. 2. Marketing Operations Build, test, and schedule email marketing campaigns and promotional communications. Maintain CRM data quality and optimize marketing automation workflows. Create landing pages that support lead generation and campaign objectives. Track campaign performance and generate reports to support data-driven decision-making Secondary responsibilities 3. Content Marketing (Secondary) Schedule and publish content across social media and digital channels. Repurpose marketing assets into blogs, videos, and social content. Ensure content alignment with brand guidelines and SEO best practices. 4. Customer Experience (Secondary) Respond to customer inquiries, support tickets, and online reviews professionally and promptly. Monitor online reputation and escalate issues when necessary. Support webinars, events, and outreach activities through registration management and follow-up communications. Qualifications Experience: Minimum 1–2 years of hands-on experience in digital marketing, marketing operations, SEO, or CRM administration. Comfortable optimizing a webpage for SEO, building an email campaign, troubleshooting website issues, and maintaining CRM data accuracy Technical Aptitude: Proven track record of configuring backend software, web plugins, and automation tools. Should have a strong foundation in search engine optimization (SEO) and hands-on experience with WordPress or Webflow. Proficiency in Google Analytics 4 (GA4), email marketing platforms, and customer relationship management (CRM) systems is required. Experience with Reputation.com, Yardi CRM IQ, WhatConverts, and Power BI is highly preferred. Previous experience supporting the property management industry, SaaS, Real Estate Inspections, or Holistic Services is a plus. Demonstrates excellent data management and organizational skills. Strong written and verbal English communication abilities. Technical Infrastructure: Computer Requirements (Primary & Backup): Processor: at least Intel Processors 8th gen (quad-core) or higher, or a comparable AMD processor. RAM: At least 8 GB of RAM. Operating System: Windows 11 64-bit or a more recent version is required. A dual monitor set-up is a plus. Internet Connection Requirements: Main Connection: A stable internet connection with a minimum speed of 10 Mbps. Backup Connection: An independent backup internet connection, also with a minimum speed of 10 Mbps.
Rocket Station
