Asset Transport LLC
About The Role - We are looking for an experienced and results-driven Marketing Manager to lead the launch and growth of our upcoming software platform. - This is an exciting opportunity to join a growing technology company and play a key role in building our brand, generating leads, and driving customer acquisition from the ground up. - The ideal candidate has experience in SaaS or software marketing, enjoys building marketing systems, and understands how to create and execute campaigns that deliver measurable results. Key Responsibilities - Go-to-Market Strategy - Develop and execute marketing plans for product launch and growth. - Identify target audiences and customer personas. - Help position the software effectively in the market. - Align marketing efforts with company goals. - Brand \& Content Marketing - Build brand awareness across digital channels. - Create clear messaging and value propositions. Oversee content creation, including: - Blog posts - Case studies - Landing pages - Videos - Social media content - Ensure consistent branding across all marketing materials. - Digital Advertising - Manage and optimize paid advertising campaigns on: - Facebook \& Instagram - Google Ads - LinkedIn - TikTok - YouTube - Monitor campaign performance and improve ROI. - Lead Generation - Create and manage lead generation campaigns. - Build marketing funnels that convert visitors into leads and customers. - Improve conversion rates across the customer journey. - Email Marketing \& CRM - Manage email campaigns and marketing automation. - Maintain CRM systems and lead nurturing workflows. - Implement audience segmentation and personalization strategies. - Product Launch Support - Coordinate marketing activities related to product launches. - Develop launch campaigns, promotions, and onboarding initiatives. - Work closely with product and development teams. - Social Media Management - Manage social media strategy and content. - Grow audience engagement and brand visibility. - Stay up to date with industry trends. - Analytics \& Reporting - Track marketing performance and key metrics. - Create reports and dashboards for leadership. - Provide recommendations based on data and insights. - Collaboration - Work closely with product, sales, customer success, and leadership teams. - Support sales efforts with marketing campaigns and materials. Qualifications - Required - 3-5\+ years of marketing experience, preferably in SaaS, software, or technology. - Experience launching and growing products. - Strong knowledge of digital advertising and lead generation. - Experience with CRM and marketing automation tools. - Strong analytical and project management skills. - Excellent communication and organizational abilities. - Ability to manage multiple projects in a fast-paced environment. - Preferred - Startup or early-stage company experience. - SaaS growth marketing experience. - Experience with GoHighLevel or similar platforms. - Knowledge of SEO, content marketing, and conversion optimization. - Experience managing remote teams, freelancers, or agencies. - Experience building marketing processes and systems from scratch. - Success Metrics - Success in this role will be measured by: - Marketing Qualified Leads (MQLs) - Sales Qualified Leads (SQLs) - Customer Acquisition Cost (CAC) - Website traffic growth - Conversion rates - Trial sign-ups and demo bookings - Return on Ad Spend (ROAS) - Cost Per Lead (CPL) - Revenue generated through marketing - Social media growth and engagement - Product launch performance Compensation - \& BenefitsCompensation - Competitive salary based on experience - Performance-based bonus opportunities Benefits - Fully remote position - Flexible working hours - Career growth opportunities - Opportunity to help build and scale a software platform from the ground up - Ideal Candidate You are: - Strategic and data-driven - Experienced in SaaS or software marketing - Comfortable working in a startup environment - Strong in lead generation and digital advertising - Skilled at building scalable marketing systems - A proactive problem solver who takes ownership of results - How To Apply Please submit : - Resume : sheena@assettransport.us - Portfolio or examples of past marketing campaigns - Relevant results or case studies - Brief summary of your experience with SaaS or software marketing - Pay: Php20,000\.00 - Php30,000\.00 per month Benefits - Pay raise - Work from home - Work Location: Remote
Asset Transport LLC
