Lucid Fashion
We are looking for a confident, professional, and experienced LinkedIn Lead Generation & PPC Specialist to join our team. This is a client-facing role for someone who can combine strong B2B lead generation and paid advertising skills with excellent communication and presentation abilities. You will manage end-to-end B2B lead generation campaigns for international clients through LinkedIn outreach, cold email, LinkedIn Ads, and Meta Ads. You will also communicate directly with clients and prospects, qualify leads, handle conversations, book sales meetings, and provide campaign updates and recommendations. The ideal candidate is professional, personable, confident on video calls, and comfortable representing a company when communicating with international clients and prospects. Must Have At least 2 years of hands-on experience in B2B lead generation, digital marketing, PPC, or campaign management. Proven experience managing LinkedIn lead generation campaigns from setup to optimization. Experience with LinkedIn automation tools such as Expandi, Waalaxy, Phantombuster , or similar platforms. Experience with cold email platforms such as Instantly, Apollo, SalesHandy , or similar. Hands-on experience managing LinkedIn Ads and Meta Ads campaigns. Strong understanding of B2B prospecting, lead qualification, outreach, follow-up, and appointment setting. Experience handling prospect replies and turning qualified prospects into booked sales meetings. Excellent verbal and written English with strong professional communication skills. Confident and professional when communicating with clients and prospects , especially through video calls. Strong interpersonal and presentation skills with the ability to build rapport with business owners and decision-makers. Professional and polished presence when representing the company or clients. Strong analytical skills and the ability to use campaign data to optimize performance. Highly organized and able to manage multiple campaigns and client accounts simultaneously. Comfortable communicating with international clients and working in a fast-paced environment. Responsibilities Plan, launch, manage, and optimize B2B lead generation campaigns from start to finish. Build and manage LinkedIn outreach campaigns using automation and prospecting tools. Research and identify relevant prospects based on client target markets and ideal customer profiles. Create and optimize cold email campaigns, sequences, and messaging. Manage LinkedIn Ads and Meta Ads campaigns according to client objectives. Monitor campaign performance and make data-driven improvements. Respond to LinkedIn and email inquiries and maintain timely communication with prospects. Qualify prospects based on client requirements and sales criteria. Follow up with prospects and book qualified sales meetings directly into client calendars. Communicate directly with international clients to understand their goals, provide updates, and discuss campaign performance. Present campaign results, insights, and recommendations in a clear and professional manner. Develop tailored lead generation strategies for different industries, markets, and target audiences. Maintain accurate CRM records, lead information, and pipeline activity. Write effective LinkedIn messages, cold email sequences, outreach copy, and ad copy. Represent the company and clients professionally during client and prospect interactions. Collaborate with internal team members to improve lead quality, campaign performance, and overall results. Nice to Have Experience in appointment setting, SDR, business development, or B2B sales . Experience working directly with international clients. Experience presenting campaign reports or marketing recommendations to clients. Experience with CRM platforms such as HubSpot, GoHighLevel, Salesforce , or similar. Experience writing B2B marketing content and sales copy. Experience with Canva, Photoshop, or other design tools. Basic video editing skills. Experience working with multiple client accounts or marketing agencies. Experience in different B2B industries such as IT, SaaS, cybersecurity, financial services, or professional services . What We’re Looking For We are looking for someone who is more than just a campaign operator. You should be someone who can represent a company professionally, communicate confidently with international clients and prospects, build relationships, and take ownership of campaign results . If you are technically strong in LinkedIn lead generation and PPC but also confident, personable, professional, and comfortable being the face of the company during client and prospect interactions, we would like to hear from you. Pay: Php35,000.00 - Php50,000.00 per month Work Location: Remote
Lucid Fashion