Trident Digital
Trident Digital | Social Media Strategist Full-time | Remote Setup/Work from Home Working Hours: 9AM - 6PM (SGT) Salary: SGD 700 - 1,000/month About The Role Trident Digital is one of the fastest growing marketing agencies for financial advisors and real estate leaders in Singapore. Our clients are top producers in their industry. They don't hire us to post consistently or chase trends. They hire us to become the most trusted name in their market, so that clients and recruits come to them instead of the other way round. This role owns that. You'll decide what each client should be known for, turn that into a content direction, and make sure every video and post that goes out actually builds it. You'll run strategy and insights calls with clients, direct our creative team, and read the numbers to decide what comes next. If you've ever looked at an advisor's Instagram and thought "I know exactly what's wrong with this," keep reading. What the setup looks like You'll work with our operations manager, projects manager and creative team (scriptwriters, videographers, editors and designers), with direct access to the founder. Main platforms are Instagram and Facebook, with TikTok and YouTube as secondary. Market is Singapore. Niches are financial advisory and real estate. Every client's content serves one of two goals: winning clients or recruiting agents. You need to know which one you're writing for, every time. What you'll do Define each client's positioning: what they stand for, who they're for, and why anyone should listen to them over the next advisor Build monthly content direction and campaigns that ladder up to the client's sales or recruitment goal Run brainstorming and insights calls with clients, pull out the stories and opinions only they have, and turn them into content angles Present strategy and content ideas to clients and get alignment without watering the ideas down Brief and direct scriptwriters, editors and designers, and review output before it goes out. If it's generic, it doesn't ship Review performance monthly, identify what's building authority and what's just filling the feed, and adjust Build our playbook as you go, so every winning format and angle compounds across clients How you'll be measured Brand growth for your clients: reach and follower growth within the right audience, not vanity numbers Inbound signals: DMs, enquiries, and recruitment interest that clients trace back to content Client retention and renewals on the accounts you own First-pass approval: how often your direction and ideas land with clients without rounds of rework You'll see these numbers every month. Good strategists want to be measured. It's how you prove your thinking works. You'll do well here if you Care about the difference between content that gets views and content that builds trust, and chase the second Can walk into a client call, disagree with a top producer respectfully, and back it up with reasoning Study why a creator's content works, not just that it works Give sharp, specific feedback to creatives instead of "make it pop" Take feedback well. Your strategies get challenged and reworked. That's how everyone here improves, including us This is not for you if you Want a job where you clock in, clear tasks and clock out at 6 sharp Have freelance clients or side hustles competing for your focus. We're not saying no life outside work. We're saying this has to be your main thing, because split attention shows in the work Think strategy means a content calendar full of "tips Tuesday" and trending audio Prefer taking client instructions as given rather than pushing for what will actually work No hard feelings either way. We'd rather both sides know now. Bonus points You've run content strategy for personal brands or service professionals Bigger bonus: financial advisors or real estate specifically Biggest bonus: you've done it for the Singapore market What you get Real ownership of client accounts. Your strategy decides what gets made Direct access to the founder. You learn how the whole business is built, from authority to inbound A team that invests in growth: internal masterminds, sponsored courses, and overseas team trips Real room to grow into a senior strategy or account lead role as we scale How To Apply Email hr@tridentdigital.sg with the subject line: Your Next c Strategist - [Your Full Name] Your email should include: Cover letter: years of strategy experience and how you think you can contribute to Trident Digital Updated CV/Resume Portfolio: 2 to 3 accounts or campaigns you shaped, with 2 to 3 sentences on each explaining your strategic choices and what happened One short exercise: pick any financial advisor or real estate agent in Singapore on Instagram. In a few lines, tell us what their content is getting wrong, what they should be known for instead, and give us 3 video ideas with hooks for their next month. We're looking at how you think Expected salary in SGD Important Note: Incomplete applications will not be considered. The exercise is part of the screening. It tells us more than a CV can. Job Type: Full-time Pay: Php34,000.00 - Php48,000.00 per month Work Location: Remote
Trident Digital
