Orca Brands
We are building one of the biggest and best power tools brands in the world, and we need a relentless operator to build, scale, and mobilize our creator army. You will own affiliate recruitment, rapid-fire testing, and community development across TikTok Shop and volume funnels like Growee, turning creator outreach into a scalable revenue machine. This role balances operational numbers with high-touch relationship building. You will run our creator network like a scientific testing lab: spotting trends early, driving high-volume experimentation, and turning breakout creators into long-term brand partners. What You Will Do Build & Scale the Creator Army: Source, recruit, and onboard creators via TikTok Shop Creator Marketplace and volume funnels like Growee. Run the Testing Engine: Use Calodata and market intel weekly to analyze viral video formats, trending products, and competitor hooks. Translate those insights into fast, executable testing briefs for affiliates. Activate & Seed: Qualify product testers, coordinate sample distribution, and drive high activation rates to ensure seeded products turn into posted videos. Nurture Top Performers: Identify high-converting creators and negotiate custom deals, tiered commissions, and exclusive partnerships to scale sustainable GMV. Drive Core KPIs: Obsess over affiliate activation rate, weekly video output volume, ROAS, and monthly GMV growth. What We Are Looking For Direct experience running or aggressively scaling a TikTok Shop affiliate program. Hands-on proficiency with volume outreach platforms (Growee or similar) and TikTok data analytics software (Calodata). Strong analytical ability to separate signal from noise and double down on winning content angles quickly. Exceptional communication skills with the ability to motivate, lead, and energize an external creator community. An autonomous builder who thrives with high ownership, rapid iteration, and zero hand-holding. The Opportunity & Culture This is a ground-floor role with high-trajectory upside. You will have direct access to executive mentorship, dedicated leadership training, and the proven playbooks we have used to scale sister brands within Orca Brands. Your compensation, salary growth, and performance bonuses will directly reflect the results you drive. We hire strictly for cultural alignment with the core values of Orca Brands: Team Player: Mission-first, collaborative, and low ego. Hungry & Growth-Oriented: Consistently raising your personal and professional ceiling. Speed & Urgency: High bias for action; moves fast and tests without hesitation. Innovative: Solves problems creatively and stays ahead of algorithm shifts. Attitude & Effort: Brings genuine enthusiasm, resilience, and maximum energy every day. Know more About Us: https://orca-brands.com/ https://cyberpowertools.com/ Application Screening Questions Please submit your responses to the following questions, along with your resume, to kamante@orca- brands.com (subject: LinkedIn-TikTok) 1. Track Record: Briefly describe the TikTok Shop affiliate program you previously managed. What specific components did you own, and what GMV or output metrics did you achieve? 2. Data Analysis: You have 30 minutes inside Calodata to identify growth opportunities for a power tools brand. Walk us through step-by-step what metrics, categories, or trends you look for and why. 3. Prioritization: 500 creator applicants apply this week, but your budget only allows sending samples to 50. What criteria do you use to filter and select the top 10%? 4. Speed Execution: An affiliate unexpectedly generates $15,000 in GMV over a 72-hour weekend. What actions do you take in the next 48 hours to capitalize on this? 5. Video Introduction: Please provide a link to a 2-minute Loom video introducing yourself, explaining why you are drawn to this role, and highlighting what makes you the right person to build our creator community.
Orca Brands
