VA Masters
Key Responsibilities • Plan and maintain a consistent content calendar across Instagram, Facebook, TikTok, and other relevant platforms • Create on-brand graphics and short-form videos that educate, build trust, and grow engagement • Write clear, approachable captions tailored to a healthcare audience Schedule • and publish posts, ensuring a steady, reliable posting cadence • Respond to comments and direct messages promptly and professionally • Repurpose existing content (clips, photos, blog material) into platform-ready posts • Monitor performance metrics and adjust strategy to improve reach and engagement • Stay current on social media trends and recommend ideas to grow the practice's visibility • Maintain strict discretion around patient privacy and sensitive information in all content • Mandatory Skills: • Proven experience managing social media accounts for a business or brand • Strong proficiency in design tools such as Canva, Photoshop, or similar • Experience creating short-form video content (Reels, TikTok, Shorts) • Skilled in content scheduling tools and maintaining a content calendar • Strong written English and a clear, professional brand voice • Understanding of social media analytics and how to act on them • Dependable, detail-focused, and able to work independently • Strong communication skills and responsiveness • Preferred Skills: • Experience creating content in the healthcare, medical, or wellness space • Awareness of patient-privacy and compliance considerations in healthcare content • Familiarity with GoHighLevel or similar CRM/marketing platforms • Basic graphic design and photography editing skills • Experience with paid social campaigns (Meta Ads) • Ability to manage multiple priorities and work proactively with minimal oversight • Why Join Us: • This is a chance to take ownership of a growing brand's social presence and make a visible impact from day one. You'll have creative freedom, a direct line to decision-makers, and the opportunity to grow with the role over time. If you're proactive, creative, and take pride in polished, professional work, you'll thrive here.
VA Masters
