Flipside Group Australia
The role We're looking for a hands-on Digital Marketing Manager to lead and deliver digital marketing initiatives across a portfolio of clients. Working closely with our consultants and client stakeholders, you'll develop strategies, manage campaigns and oversee implementation across paid media, SEO, websites, HubSpot and marketing automation. This is a role for someone who enjoys both thinking strategically and getting things done. Key Responsibilities Digital strategy and client delivery Conduct digital marketing audits to identify opportunities, risks and areas for improvement across clients' digital ecosystems. Develop practical, commercially focused recommendations aligned with client growth objectives. Support clients with the implementation of agreed recommendations where required. Collaborate with internal specialists across design, development, SEO and paid media to deliver integrated marketing solutions. Paid media Audit Google Ads and Meta advertising accounts to identify opportunities for improved performance. Develop strategic recommendations to improve campaign structure, targeting, creative, conversion tracking and return on investment. Support campaign implementation and optimisation where appropriate, working alongside internal specialists or client teams. Review landing page performance and recommend conversion improvements. SEO and content Conduct SEO audits and identify opportunities to improve organic visibility. Develop content recommendations and SEO strategies aligned with business objectives. Identify opportunities to improve website performance, user experience and conversion. Website and HubSpot Audit websites and customer journeys to identify opportunities for improved lead generation and user experience. Support website updates, landing page implementation and conversion rate optimisation initiatives. Implement and optimise HubSpot, including workflows, forms, reporting and automation. Recommend improvements to CRM adoption, reporting and marketing automation. Reporting and optimisation Analyse performance across Google Ads, GA4, HubSpot and other marketing platforms. Translate data into clear insights and actionable recommendations for clients. Develop dashboards and reporting that help clients make informed marketing decisions. Measure the impact of implemented recommendations and identify ongoing opportunities for improvement. Skills and experience You'll ideally have: 4–6+ years' experience in digital marketing Experience managing paid digital media Solid understanding of SEO/AEO and content strategy Experience with HubSpot (or another marketing automation platform) Strong knowledge of GA4 and Google Tag Manager Experience managing websites and improving conversion performance Excellent communication and stakeholder management skills About you You're commercially minded, proactive and enjoy solving problems. You thrive in a fast-paced environment, can manage multiple priorities and take ownership of your work. Most importantly, you're passionate about helping businesses grow and enjoy working collaboratively with both clients and your team. Why Flipside? At Flipside, we help ambitious businesses unlock sustainable growth through strategy, digital marketing, technology and data. Our team partners with clients across a diverse range of industries, acting as an extension of their teams to solve complex marketing challenges, improve performance and deliver measurable commercial outcomes. No two days are the same. One day you might be developing a digital strategy, the next you'll be optimising Google Ads, launching a new website or implementing HubSpot to improve lead generation and reporting. If you enjoy variety, ownership and working alongside experienced marketers who genuinely care about delivering results, we'd love to hear from you. Pay: Php80,000.00 - Php95,000.00 per month Work Location: Remote
Flipside Group Australia
