Lead Generation & ScoreApp Specialist

Job Description

Are you an expert in lead generation, ScoreApp, and Meta Ads management? We are seeking a skilled and results-driven professional to take charge of lead generation and ad management for our client, a highly successful digital agency with over 20 years of industry experience. If you thrive on creating highly engaging interactive quizzes and building powerful digital marketing funnels, this is your opportunity to drive real impact—with a strong potential to grow into a full-time role! At a Glance Detail InformationWorking Hours - Part-time (20 hours per week) Compensation ₱8,000 per week (₱400 per hour) Location - 100% Remote Growth Potential - Clear pathway to full-time employment About Us We believe every Australian business should have access to world-class remote staffing solutions without the traditional barriers of geography or excessive costs. Our mission is to bridge the gap between ambitious companies and exceptional remote professionals through premium offshore staffing and virtual assistant services. About The Role Our client is looking for a dedicated specialist to completely elevate their lead generation efforts. This role focuses heavily on leveraging ScoreApp to build interactive quizzes and integrating those funnels with highly optimized Meta Ads campaigns. Starting at a flexible 20 hours per week, you will have a clear, performance-based pathway to full-time employment as business needs expand. Key Responsibilities ScoreApp Management: Design, build, and continuously optimize engaging quizzes and interactive content within ScoreApp to attract and qualify high-quality leads. Lead Generation Strategy: Develop and execute end-to-end lead generation strategies utilizing quizzes, highly converting landing pages, and other digital tools. Meta Ads Campaign Management: Create, launch, actively monitor, and optimize Meta (Facebook/Instagram) advertising campaigns to drive targeted traffic to your ScoreApp funnels. Content \& Integration: Write persuasive, compelling copy for quizzes and ad creatives. Ensure seamless data integration between ScoreApp, CRM systems, and marketing automation platforms. Performance Analysis: Relentlessly track, analyze, and report on campaign KPIs, delivering clear insights and actionable recommendations for improvement. A/B Testing: Conduct rigorous A/B tests across quizzes, ad creatives, and landing pages to maximize conversion rates and lower acquisition costs. Market Research: Stay sharply up-to-date with the latest trends in digital marketing, lead generation tactics, and platform algorithm updates. Required Skills \& Experience Platform Expertise: Proven, hands-on experience with ScoreApp (or similar advanced logic-branching quiz platforms like Interact or Typeform). Meta Ads Mastery: Demonstrable experience managing Meta Ads, including campaign architecture, precise targeting, bidding strategies, and optimization specifically geared toward lead generation. Strategic Knowledge: A solid understanding of advanced lead generation principles and digital marketing funnel architecture. Copywriting: Excellent copywriting skills with the proven ability to create persuasive, click-worthy content. Data-Driven: Strong analytical skills to interpret performance data and make informed, strategic decisions. Independent Operator: Highly organized, capable of managing multiple projects simultaneously, and able to work independently without heavy supervision. Clear Communicator: Excellent written and verbal English communication skills. Remote Ready: Previous remote work experience is highly preferred. What We Offer Remote Work: Enjoy the absolute flexibility of working from anywhere. Competitive Compensation: Earn a reliable rate of ₱400 per hour for your specialized skills. Growth Potential: Start on a part-time basis with a clear, realistic path to full-time employment based on your performance. Impactful Work: Contribute directly and visibly to the ongoing growth of a successful, 20-year-old digital agency. Supportive Environment: Collaborate with an experienced, forward-thinking, and welcoming team. Pay: Php400\.00 per hour Application Question(s): Do you have proven experience designing, building, and optimizing quizzes using ScoreApp or a similar advanced quiz-building platform (e.g., Interact, Typeform with logic branches)? Please provide an example or briefly describe your experience. Describe your experience managing Meta (Facebook/Instagram) advertising campaigns specifically for lead generation. What was your typical budget range, and what key metrics did you focus on to optimize performance? This role is initially part-time (approximately 20 hours/week) with a strong potential to transition to full-time based on performance. Are you comfortable with this initial arrangement and looking for a long-term full-time opportunity? Work Location: Remote