AIRR Labs
The Digital Designer produces the design function for the e-commerce and marketing teams at AIRR Labs. The position is responsible for delivering effective and engaging, aesthetic, on-brand, and on-strategy creative for websites, web pages, product graphics (including art direction of photography), email promotional creative, email templates, social media graphics, and banner ads. Our Digital Designer is ideas-led and can apply intelligent, creative thinking to a range of different mediums. The right person needs to ensure that our digital creative product remains leading edge and that the quality of our delivery is upheld. He/She reports directly to the Art Director and dotted line to the Sr. Art Director and Art Director. Responsibilities Produce the design and production for websites, product graphics, social media graphics and banners, static and rich banner ads, email campaigns, email templates, and partner campaigns. Translate product positioning, existing research, and offline/online marketing strategies into effective designs. Work with e-commerce team and internal and external brand partners to ensure aesthetics also are aligned with usability, accessibility, and web standards. Work with internal teams to translate and create marketing requirements into compelling, appropriate campaigns and designs. Manage and produce digital design work, including banner sizing and versioning. Produce the design and production for websites, product graphics, social media graphics and banners, static and rich banner ads, email campaigns, email templates, and partner campaigns. Translate product positioning, existing research, and offline/online marketing strategies into effective designs. Work with e-commerce team and internal and external brand partners to ensure aesthetics also are aligned with usability, accessibility, and web standards. Work with internal teams to translate and create marketing requirements into compelling, appropriate campaigns and designs. Manage and produce digital design work, including banner sizing and versioning. Ensure consistency of brand and creative across digital customer touch points. Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics. Have an outstanding attention to detail and a keen eye for razor sharp design. Continually maintain awareness of customer behavior to maximize sales online. Working on enhancements to the platform shops as well as suggesting new innovative store execution. Offline (print media, packaging, banners, and event collaterals) design as and when required. Good appreciation of clean, simple, image rich, usable interfaces. Broaden and enhance knowledge by keeping up to date with digital innovations and competitors. Being a brand ambassador ensures that all touch points are protected and are in line with the creative vision of the immediate Studios team members. (Art Directors, Sr. Digital Designer, and/or Studios Lead) Be aware and have an interest in all areas of design across beauty, fashion, trends, lifestyle and brands. Requirements Bachelor’s degree in Fine Arts, Visual Arts, Multimedia, or related field Fresh graduates or 1yr experience in agency or design studio Proficiency in Adobe Creative Suite, Figma Strong portfolio including static, animated, and mobile work samples Ability to build rapport and collaborate with others within the company and externally Knowledge in AI specific to static image generation Has eCommerce experience / background
AIRR Labs
