Fenzo Digital
About Fenzo Digital Fenzo Digital is a Singapore-based digital marketing agency working with SMEs, MNCs and government organisations across a wide range of industries. As we continue to strengthen our performance marketing capabilities, we are looking for an experienced Paid Media / Performance Marketing Manager to join our team remotely. This is currently a part-time remote position, with the opportunity to transition into a full-time role based on performance and business requirements. Role Overview We are looking for a hands-on performance marketer with strong paid advertising expertise. This is not a general marketing or social media management position. The ideal candidate should have previous agency experience managing multiple client advertising accounts and be confident taking ownership of the full campaign lifecycle, from strategy and setup to optimisation, tracking, reporting and client communication. You will primarily manage paid advertising campaigns across Google Ads, Meta Ads and TikTok Ads. Key Responsibilities Plan, launch, manage and optimise Google Ads campaigns across Search, Display, Performance Max, YouTube and Remarketing Manage Meta Ads campaigns across Facebook and Instagram Manage and optimise TikTok Ads campaigns Conduct keyword research, audience research and competitor analysis Manage PPC, SEM, Paid Search, Paid Social and Performance Marketing campaigns Monitor and optimise CPC, CPA, CPL, ROAS, conversion rates and other key performance metrics Set up, implement and monitor GA4, Google Tag Manager and conversion tracking Analyse campaign performance and identify opportunities for continuous improvement Prepare clear performance reports with actionable recommendations Manage multiple client advertising accounts and budgets simultaneously Communicate directly with clients regarding campaign performance, strategy and recommendations Work closely with creative, content and account management teams to improve campaign performance Stay updated on platform changes, advertising trends and performance marketing best practices Mandatory Requirements Please apply only if you meet the following requirements: Google Ads Certification is mandatory Fluent Mandarin/Chinese, both spoken and written, is mandatory Strong hands-on experience managing Google Ads and Meta Ads Practical experience managing TikTok Ads Previous experience working in a digital marketing or advertising agency is strongly preferred Proven experience managing paid advertising budgets and delivering measurable campaign results Strong understanding of PPC, SEM, Paid Search, Paid Social and Performance Marketing Strong knowledge of ROAS, CPA, CPL, CPC and conversion optimisation Hands-on knowledge of GA4, Google Tag Manager and conversion tracking Ability to analyse campaign data and translate insights into practical recommendations Strong organisational skills with the ability to manage multiple client accounts and deadlines simultaneously Comfortable communicating directly with clients Able to work independently and remain responsive in a remote working environment
Fenzo Digital