GrowthAssistant
Who We Are GrowthAssistant connects top marketing and operations talent with fast-growing companies that depend on great execution to scale. Founded in 2021 and named by Forbes as one of the best startups to work at, we're a permanently remote team that runs on integrity, proactive candor, and a bias toward action — and we prioritize the human experience in everything we do. We hire for skill and for heart, and we invest in our people for the long haul. The Opportunity We're hiring a Performance Marketing Specialist to own the day-to-day activation, optimization, and reporting of paid media campaigns for a performance-driven growth marketing operation scaling high-velocity paid media programs across Meta and omnichannel platforms — partnering closely with internal strategy leads and cross-functional creative teams to scale spend efficiently, deploy rigorous A/B testing, and maximize business growth; the ideal hire is a self-starter who thrives in fast-paced environments, lives in the metrics, and proactively acts on data trends to cut waste and scale winning variations. What Your Day-to-Day Will Look Like Campaign Execution & Launch: Build, launch, and QA paid social campaigns from scratch across platforms — Meta Business Manager primary, Google and TikTok a plus — ensuring precise tracking, budget allocation, and asset deployment. Daily Optimization & Pacing: Manage, pace, and optimize daily, weekly, and monthly ad budgets against predefined performance thresholds by adjusting bids, audiences, and pausing underperforming assets. A/B Testing: Run structured A/B tests across creative variations, ad copy, hooks, and audience segments to identify high-performing assets and maximize efficiency. Data & Reporting: Build and maintain real-time performance dashboards in Excel or Google Sheets using advanced formulas, pivots, and charts to track core KPIs — ROAS, CTR, CPM, CPC, CPA, and hook/hold rates. Creative Collaboration: Collect ad creative and copy from cross-functional teams, spot strong content trends, and partner with designers to iterate on high-performing ad formats. Stakeholder Communication: Deliver weekly performance readouts, flag budget anomalies early, and provide data-driven strategic recommendations to stakeholders via Slack, email, and video calls. What You Bring Paid Social Experience: 3–5+ years of hands-on experience setting up, optimizing, and managing paid social campaigns with deep expertise in Meta Business Manager. Budget Management: Proven track record managing and pacing mid-to-high-tier monthly ad spends, scaling toward or within six-figure monthly budgets. Analytical & Reporting Skills: Strong command of performance metrics (ROAS, CTR, CPM, CPC, CPA, hook/hold rates) with advanced proficiency in Excel or Google Sheets for building trend-tracking dashboards from scratch. Communication: Fluent written and verbal English with a history of successfully supporting or partnering with U.S.-based clients and stakeholders. Mindset & Autonomy: A self-starter who brings structure to changing environments, values data over personal bias, and executes autonomously within guardrails. Bonus Points if: You have hands-on experience with Google Ads (Search, PMax), TikTok Ads/TikTok Shop, or LinkedIn Campaign Manager. You have a background in DTC eCommerce, Health/Wellness, B2B SaaS, or Fintech verticals. You're familiar with tools like Slack, Gmail, Notion, Salesforce, Webflow, Shopify, or Google Analytics. You have experience with creative analytics platforms such as Motion, Foreplay, or Atria. What We Offer At GrowthAssistant, you aren't just joining a company; you're joining a movement to redefine how the world's best brands scale. We believe that the right talent, placed in the right role, changes everything — and that starts with how we take care of you. We support your life inside and outside of work with a comprehensive benefits package: Fully Remote: 100% Remote work environment, never fight traffic again Health Coverage: HMO or Healthcare Stipend (depending on location) after 90 days of service Time to Recharge: 7 Paid Holidays and up to 6 PTO days per year Family First: Parental leave after 1 year of service We offer additional incentives for go-getters and proven performers! $25 monthly perfect attendance bonus Performance bonus Anniversary bonus ($100 at 1 year; $200 at 2 years) Earn a $300 referral bonus for each candidate you refer who is successfully hired, and $500 when you help us identify and close a new opportunity with your client Your Application Roadmap You've applied, now let's get to work. Here's the play-by-play: Step 1 Resume Screening: Our hiring team reviews your experience to see how your unique skills align with our high-growth roles. Step 2 Recruiter Interview: If we believe we have a great client match, we'll reach out to schedule a human-to-human chat to discuss your career goals, experience, and what makes you tick. Step 3 Online Assessment: This is your chance to shine! You'll complete a role-specific test, a personality assessment, and your official GA Profile Form so we can represent you. Step 4 Match Interview: You'll meet with one of our Senior Leaders for a deep-dive validation to ensure we're matching you with the right opportunity. This is your moment to bring your A-game and really shine — it's the final step for many of our roles! Depending on the client, there are sometimes 2 additional steps: Step 5 15-min Prep Call: We've got your back. Before the final round, your Recruiter will hop on a quick call to coach you, share insider tips, and ensure you're 100% ready. Step 6 Client Interview: You'll meet the client to discuss how you'll help them scale and succeed. Bring your metrics and be on your A-game — this is your last chance to make a great first impression! Join our 100% remote global team today, and grow with GrowthAssistant! GrowthAssistant is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.
GrowthAssistant
